NFX Digital è un'azienda di dati e marketing digitale che sta sconvolgendo il panorama delle ricerche di mercato e dei consumatori in India. Ricavano intuizioni sui clienti interfacciando l'innovazione digitale e la psicologia umana. Attraverso questo, tentano di colmare il divario tra i marchi e le persone. Le loro soluzioni sono supportate da Adytude, il più grande motore di ricerca sui consumatori dell'India con 9.00.000 recensioni di 1.10.000 utenti in 40 città indiane e oltre.
NFX Digital initially managed the process of sending rewards to high-performing survey respondents manually, which became increasingly laborious and impractical as their respondent base grew. They needed to automate this critical process while ensuring it was error-proof, as rewards were prime motivators for respondents to take surveys, which is core to their business value chain.
NFX Digital evaluated Xoxoday's rewarding solution and chose to partner with them for several reasons.
NFX Digital automated its rewards and increased survey response rate with Xoxoday for thousands of customers filling out surveys and polls. It enabled NFX Digital to streamline their rewarding process and focus on their core business functions of conducting surveys. It leveraged Xoxoday in the following ways :
The partnership with Xoxoday yielded significant benefits for NFX Digital, enabling them to nurture their survey respondent base and drive business efficiency.