Perjalanan dari Giftxoxo ke Xoxoday - Temubual bersama GoodFirms

As a Co-Founder and COO, Manoj Agarwal Is Passionate About Lending Xoxoday Empuls a Sustainable, Sleek, and Modern Future: GoodFirms.

Incepted in 2012 and based in Bangalore, Karnataka, Xoxoday was ranked #20 in the Deloitte most agile growing technology companies in 2020. 1000's of businesses of all sizes, from start-ups to large enterprises, leverage Xoxoday's "Rewards and Incentives" technology and APIs to calculate incentives, send bonuses, manage commissions and disburse payments online.

‍Xoxoday’s product suite blends with daily apps to help businesses digitize rewards and incentives in less than 60 minutes. Mentioned below are its three products -

1. Plum (untuk insentif pengguna)

2. Empuls (for employee incentives)

3. Compass (for businesses incentives)

Xoxoday professionals deeply understand the intrinsic and extrinsic motivation and engagement drivers of people, be it an employee, sales, channel ally, gig operator, or consumer. Their expert team brings uniformity and continuity to a complex, everyday problem of human motivation.

Xoxoday's mission is to put individual motivation at the center of business growth through technology. The robust awards and incentives support makes the whole process a breeze. The professional team takes all the troubles of reward and incentive budgets, estimations, program design, program, payouts, releases and participation, enabling clients to focus on their core business.

Xoxoday might have evolved in size, but the firm still functions like an action-packed startup where Manoj Agarwal's role, as a co-founder and COO of the firm, varies from talking to clients to brainstorming on product features to closing a sale. “On a high level, I’m responsible for strategic direction for the product, marketing, and business excellence,” explains Manoj Agarwal at the start of the interview with the GoodFirms team.

Explaining the story behind the commencement of Xoxoday, Manoj reveals that he, along with his three friends - Abhishek, Kushal, and Sumit, started Giftxoxo in late 2012 from a small office at a friend's company in Bangalore, India.

Beliau seterusnya menjelaskan bahawa 'Kami adalah salah seorang penggerak awal dalam pengalaman dan aktiviti perniagaan di ruang internet pengguna." Walau bagaimanapun, firma itu tidak skala seperti yang dijangkakan, kerana ia kelihatan lebih awal daripada masa, dan bahagian saham terlalu tidak matang.

Ergo, in early 2018, Manoj and his friends shut down Giftxoxo and leveraged some business experiences and activities to turn them into a new business. This way, Xoxoday was born, a B2B awards and incentives platform. Since then, Xoxoday has progressed very well in global markets, stretching its reward support across multiple business applications.

Bercakap mengenai model perniagaan syarikat, Manoj menegaskan bahawa 'Kami adalah syarikat produk teknologi SaaS.' Firma itu menjual ganjaran dan sokongan insentif kepada perniagaan yang berbeza tanpa mengira saiz mereka, dari permulaan hingga perusahaan besar. Organisasi ini mempunyai pasukan dalaman untuk jualan yang juga bekerja dengan rakan kongsi saluran untuk semua integrasi.

Coming to the employee engagement software, Xoxoday provides an all-in-one solution for employee engagement, with data-driven and actionable answers to promote people culture and employee engagement. Manoj Agarwal proudly mentions that around 5,00,000+ employees across 800 companies trust Empuls’ software rendered by Xoxoday.

Empuls software listens, understands and acts on employee feedback. It helps business owners build a people-first culture and elevate the employee experience.

More than 800 organizations trust Empuls to stimulate employee commitment and motivation. It is simple and powerful as it is built on the Deming cycle for continuous development.

The following features enable Empuls to stand uniquely amongst its competitors:

• Ia mengira skor promoter bersih pekerja (eNPS), di mana pemilik perniagaan boleh melakukan tinjauan nadi dan menggariskan rancangan maklum balas pekerja untuk mengukur penglibatan pekerja.
• Dengan bantuan eNPS, pemilik perniagaan boleh memacu inisiatif komitmen pekerja melalui komunikasi pasukan yang produktif, paip pintar dan rujukan untuk meningkatkan skor.
• Pengilang boleh menyemak metrik seperti pengekalan pekerja, eNPS dan perolehan pekerja melalui kadens yang sah untuk memahami faedah inisiatif penglibatan pekerja.
• Empuls constantly measures eNPS through continuous feedback and surveys in real-time and fine-tunes clients' action plans.
• Wawasan masa nyata yang berterusan membantu perniagaan menemui masalah sebelum mereka membawa kepada masalah seperti pergeseran atau prestasi buruk.
• With the help of Empuls, business leaders can turn insights into actions and measure how different initiatives support improving the engagement metrics and course-correct in real-time.
• Empuls also helps manufacturers to generate opportunities for reflection and feedback at every employee milestone from onboarding to exit.
• Using demographic data and heatmaps fetched by Empuls, businesses can highlight disparities between groups to align their Diversity and Inclusion initiatives.
• Ia datang dalam aplikasi asli web dan mudah alih yang membolehkan pekerja pelanggan terus berhubung di mana sahaja, pada bila-bila masa dengan aplikasi mudah alih Android dan iOS serta aplikasi desktop yang berciri sepenuhnya.
• Moreover, Empuls is SoC2, ISO, and GDPR compliant and adheres to high-security standards.

Thus, the features mentioned above and a characteristic of building a winning workplace culture endows Xoxoday's Empuls to earn a secure position amongst the best employee engagement software listed at GoodFirms.

Manoj Agarwal is delighted to mention that their approach to the market has been very different, enabling Empuls to differentiate amongst its competitors. While most professionals focus on presenting at the end of the value chain of behaviour change, Xoxoday provides value at every step, from limiting behaviour triggers to enabling action to make results occur.

The entire platform is developed on a modern tech stack with quality UI/UX to provide scale across the world. The integrated approach adopted by Xoxoday towards its products allows users to utilize all product features in their existing applications like Slack, MS Teams, Salesforce, Hubspot, SAP, etc., without switching between applications.

Inventori ganjaran hujung ke hujung menyerlahkan bahagian bekalan yang mencukupi katalog ganjaran yang membantu pelanggan menggunakan produk berbilang geografi dan bukannya bekerja dengan pelbagai penyelesaian di beberapa negara.

Talking about the pricing, Manoj mentions that the business model has low churn with high lifetime value. On average, a consumer continues to use Xoxoday’s products for over 3-4 years, and thus the firm has a very high customer retention rate.

Concluding the interview, Manoj divulges that Xoxoday follows a pay-as-you-go SaaS payment model. According to peculiarities and benefits, there are several packages, and customers can pick whichever package is relevant to them.

Setelah membaca petikan yang disebutkan di atas dari wawancara Manoj Agarwal, seseorang juga boleh melalui wawancara terperinci yang diterbitkan di GoodFirms.